tag:blogger.com,1999:blog-6519198.post114765029798306862..comments2023-09-13T06:17:41.165-04:00Comments on technoflak: Bob Somerby talks about journalism, comedy and The Daily HowlerUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-6519198.post-1147654177219387042006-05-14T20:49:00.000-04:002006-05-14T20:49:00.000-04:00Humor is difficult to use, precisely because it is...Humor is difficult to use, precisely because it is so powerful. As you say, it can blow up in your face. For my part, I don't try to use humor very often.<BR/><BR/>But I think PR can learn a lot from Somerby.Alicehttps://www.blogger.com/profile/13910093886404792584noreply@blogger.comtag:blogger.com,1999:blog-6519198.post-1147653779455054402006-05-14T20:42:00.000-04:002006-05-14T20:42:00.000-04:00Great post Alice! Extremely interesting read.As an...Great post Alice! Extremely interesting read.<BR/><BR/>As an Australian I'm not familiar with Somerby, but I'll be following him now.<BR/><BR/>I think that humour is an extremely underused resource in PR communication.<BR/><BR/>When used appropriately, humour can be a hugely effect communication tool.<BR/><BR/>However, it's tough to use appropriately and can backfire. I guess that's what often scares us of...<BR/><BR/>I wonder what the rule is for use of humour in professional communication? Do we use it, or shy away from it because it can be 'dangerous'?Anonymousnoreply@blogger.com