Tuesday, May 22, 2007

When email gets misdirected

Greg Palast

I have Karl Rove’s emails. No kidding. He and his team aren’t the sharpest knives in the drawer. They sent copies of their plans to GeorgeWBush.ORG instead of GeorgeWBush.COM addresses — and, heh heh, they ended up in my in-box.


It's moments like this that make me wish I was a reporter on the records management or litigation support beat. Hee hee hee.

Quotes and misquotes

The Flack quotes a pair of FBI agents on tips for good interviewing. BL Ochman has some excellent advice for how to protect yourself from being misquoted. I especially agree with her about taping oral interviews.

Email interviews produce colder, less interesting copy. Live interviews, in person or over the phone, produce better copy, so I encourage clients to agree to them.

Preparing for an interview is also very important. Preparing for an interview isn’t about spin and canned messaging. Preparing is about thinking about the audience of that particular publication and what it is you wish to communicate to them.

Congratulations John McKay

Getty Images hires John McKay.

Monday, May 21, 2007

Top Potomac tech and marketing blogs

Buzz Bin puts Presto Vivace blog and number seven of top new media and tech blogs:

  1. Technosailer - 874
  2. Chris Abraham - 191
  3. Technosight - 86
  4. Destination Creation - 67
  5. Buzz Bin - 59
  6. Alex Rudloff - 58
  7. Presto Vivace - 56
  8. Potomac Flacks - 53
  9. Four Labs - 49
  10. Maryland Media - 48
  11. Mike-O-Matic -48
  12. 21st Century Public Relations - 41

Did Apple censor its online forum?

Lawsuit claims LCD screens on Apple's current notebooks are not capable of millions of colors

The complaint also points out that many of the disgruntled customers posted messages on Apple's own forums only later to have their posts moderated or completely removed by Apple forum administrators.

"It appears that Apple has engaged in substantial editing of the posts on the discussion forum," the lawsuit indicates.


If you have an online forum, and I think they are a good idea, be prepared for negative posts. If the criticism is merited, tell the customer what the company is doing to fix the situation. If the criticism is unwarranted, calmly respond with the facts and let the facts speak for themselves. Don't remove negatives posts, unfair ones can be self discrediting when the facts are immediately placed beside them.

Charlie Sorrel doesn't think much of this lawsuit.

Friday, May 18, 2007

Great moments in content management

The secret Iraq documents my 8-year-old found

With a couple of keystrokes, you too can read the hidden history of the Coalition Provisional Authority, America's late, unlamented occupation government in Iraq.

Editor's note: The document discussed in this story can be viewed here, both with and without its hidden text.

When I started studying the massive archive of the Coalition Provisional Authority, the American occupation government that ruled Iraq from April 21, 2003, to June 28, 2004, I expected my experience to be different. I didn't think any letters would fall in my lap, because the archive is paperless. The first archive of occupation created during the IT era, the CPA's virtual history can be found online at www.cpa-iraq.org, on thousands of pages that each begin "Long live the new Iraq!"

But I forgot to factor in the ubiquity of human error, and of Microsoft Word. It turns out the IT era really is different, after all. It took my 8-year-old son just a few seconds to shake loose some hidden history from within the official transcript of the CPA.

My son made his discovery while impatiently waiting to play a computer game on my laptop. As part of a research project, I had downloaded 45 documents from a section of the CPA Web site known as Consolidated Weekly Reports. All but three of the documents were Microsoft Word. I had one of the Word documents up on my screen when my son starting toying with the computer mouse. Somehow, inadvertently, he managed to pull down the "View" menu at the top of the screen and select the "Mark up" option. If you are in a Word document where "Track changes" has been turned on, hitting "Mark up" will reveal all the deletions and insertions ever made in the document, complete with times, dates and (sometimes) the initials of the editors. When my son did it, all the deleted passages in a document with the innocuous name "Administrator's Weekly Economic Report" suddenly appeared in blue and purple. It was the electronic equivalent of seeing every draft of an author's paper manuscript and all the penciled changes made by the editors. I soon figured out that with a few keystrokes I could see the deleted passages in 20 of the 42 Word documents I'd downloaded. For an academic like myself it was a small treasure trove, and after I'd stopped hooting and hollering it took some time before I could convince my startled son that he hadn't done anything wrong.



There are rules about document and content management, both for the government and its contractors. Clearly the archiving process needs to be made more intuitive. It is just too easy for vendors to point the finger at user error.

Engadget, Apple, and the anonymice

Blog Blunder: Nothing New

One of my favorite tech blogs fell flat on its face Wednesday. Engadget posted a story yesterday claiming the expected June launch of the iPhone would be delayed until October and the Leopard October debut would be postponed until January. Engadget's credited its source as coming from an internal Apple e-mail.

The e-mail tip turned out to be false. But before anyone figured this out Apple's stock tumbled 3 percent losing $4 billion in value by the end of the trading day.


If your source doesn’t want their name on a story, why would you want yours? How many times are reporters, working in whatever medium, going to let themselves get burned by anonymous sources before they learn to reject them?

Thursday, May 17, 2007

When you wear more than one hat

Chris Dorobek is troubled by an announcement that Dawn Onley, of Spire Communications, will serve as an editor of Military Logistics Forum.

My first thought was hmmmmmmm, will Presto Vivace clients have any chance of place in Military Logistics Forum? Presently we don’t have any clients with that sort of story, but that is the sort of company we handle. I am reassured by Onley’s explanation:

My job with Ivy is to offer public relations support to several companies [she named a number of the companies] and help them with media pitches, press releases, arranging and overseeing press interviews, etc. None of my clients are players in the DoD logistics space. In fact, I don’t even know of any logistics work that any of my clients are involved with.

The thrust of my editorial vision at MLF is to spotlight logistics and transportation programs/systems/initiatives across the DoD, DLA, TRANSCOM, the military services, agencies and their ports, fuel terminals, ammo plants, supply centers, arsenals and depots. While MLF will certainly cover technology, there are a lot of other non-technical aspects in this area.


The idea of a PR pro also serving as an editor is startling; but is it really so different from the consultants who frequently write columns for the trade press? Several years ago a client of mine was burned by a consultant/columnist whose living depended upon a rival company. I am still angry about that hit piece.

As long as Onley is not editing news stories that touch on her client’s business it strikes me as a workable, if flawed, arrangement. In a country where a defense contractor can own a news network, this strikes me as small beer.

Government Technology Online

Nick Mudge tells us that Government Technology has revamped its website. It is very attractive, but still is a slow download compared to GCN or FCW.

Very wisely they have a sponsor a link feature at the bottom of the page. News organizations have to do a better job of marketing online advertising.

Wednesday, May 16, 2007

GCN IT Leadership Awards

Congratulations to all the winners.

Google innovates while Microsoft litigates

Paul Graham

Google is the most dangerous company now by far, in both the good and bad senses of the word. Microsoft can at best limp along afterward.

When did Google take the lead? There will be a tendency to push it back to their IPO in August 2004, but they weren't setting the terms of the debate then. I'd say they took the lead in 2005. Gmail was one of the things that put them over the edge. Gmail showed they could do more than search.

Gmail also showed how much you could do with web-based software, if you took advantage of what later came to be called "Ajax." And that was the second cause of Microsoft's death: everyone can see the desktop is over. It now seems inevitable that applications will live on the web—not just email, but everything, right up to Photoshop. Even Microsoft sees that now.


Could you convert to the Google “OS?”

In general I think using Google’s “office suite” is a realistic solution if you’re in a situation where you can count on having Internet connectivity most of the time. It’s especially useful if you need to access your information and content from lots of different computers or locations; and it offers some really nice tools for collaboration and sharing. I’m certainly not 100% converted yet, but if I had to, I could be.


Microsoft says open-source violates 235 patents

FAQ: What's behind Microsoft's saber-rattling against open source?


Clearly Microsoft is going with a fud strategy, try to scare customers away from open source. That seems like an admission that Microsoft product’s can’t compete.

In the mean time, Google, which certainly uses proprietary code, continues to gain market share by offering new products.

Tuesday, May 15, 2007

Ernst Volgenau

WETA FM just announced a matching grant from Dr. Ernst Volgenau for its spring fundraiser.

I had the honor of serving with Volgenau on Arlington County’s Economic Development Commission. He is a delightful gentleman with a deep commitment to public service. It is no surprise that he supports classical music.

What is SOA?

Wikipedia

There is no widely-agreed upon definition of service-oriented architecture other than its literal translation that it is an architecture that relies on service-orientation as its fundamental design principle. Service-orientation describes an architecture that uses loosely coupled services to support the requirements of business processes and users. Resources on a network[1] in an SOA environment are made available as independent services that can be accessed without knowledge of their underlying platform implementation.[2] These concepts can be applied to business, software and other types of producer/consumer systems.

Search oriented architecture


The use of search engine technology as the main integration component in an information system. In a traditional business environment the architectural layer usually occupied by a relational database management system(RDBMS) is supplemented or replaced with a search engine or the indexing technology used to build such engines. Queries for information which would usually be performed using Structured Query Language(SQL) are replaced by keyword or fielded(or field-enabled) searches for structured, semi-structured, or unstructured data.

In a typical multi-tier or N tier architecture information is maintained in a Data-Tier where it can be stored and retrieved from a database or file system. The data tier is queried by the logic or business tier when information is needed using a data retrieval language like SQL.


This is why I try to stay away from acronyms and am very careful in my use of terminoloy.

Have an idea for how to use technology to improve healthcare?

Via The Healthcare IT Guy, we learn that $5 Million being made available to “Support Ideas That Transform Markets and Empower Consumers.

Monday, May 14, 2007

New to me marketing blog

À propos de Blog Experts

Project Management: Battle of the Framework All Stars

This month’s DC SPIN meeting featured a comparison of the Software Program Manager’s 16 Critical Software Practices™ vs. the Software Engineering Institute’s Capability Maturity Model Integration (CMMI).

Jonathan Addelston opened by saying that he was a skeptic, because he has been working with process improvement since he met Watts Humphrey in 1987 and has seen so much “blood-sucking level one software development." Since he has worked with so many organizations, he has a feel for how they would respond to a proposed method.

He described some of the problems with the SEI approach. It has a specialized vocabulary. For example, CMMI, v2.1 has a ten line definition of a project. Any comparison of the two should keep in mind that SEI applies to a whole constellation of projects and organizations, whereas SPMN speaks only to projects. Because of this, Addelston's presentation dealt only with the competing methodologies as they would apply to software projects as opposed to systems engineering or related work.

Addelston reviewed some of the attributes of a framework for process improvement. He indicated the limits of frameworks by quoting George Box, “All models are wrong, but some are useful.” He reminded the audience that process is constrained by the kind of project you are working on; software for weapons development is different from software for patient healthcare data.

He discussed the difficulty of communicating the specialized vocabulary of CMMI to corporate management, describing their attitude as “cargo cult” and mimicking their conversations, “Are you at Level 3? The new RFP requires you to be a level 3 to bid.” While humorous, this points to the influence of the federal government on software development. The requirement that bidders demonstrate a certain level of capability has a ripple effect upon the entire industry, although not nearly as much as we would like. It also illustrates the influence of the Potomac area on the tech industry. While we do have venture capitalists and some major companies, that is not what makes the Potomac area special. What makes us special is our influence on industry standards and practices. The DC chapter of SPIN is by far the largest and most active. You don’t hear about the names of the players (they would scoff to hear themselves described in such terms), but their influence upon the tech industry is profound.

Addelston made some general observations about the Software Project Manager’s Network (SPMN). He said they had a very entertaining book about bad management excuses. SPMN’s mission is “to identify proven industry and government software best practices and convey them to managers of large-scale software-intensive acquisition programs. Applying extensive ‘in the trenches’ experience, the SPMN enables program managers to achieve project success and deliver quality systems on schedule and on budget.”

SPMN has been used on Defense programs. Its website is owned and operated by the Integrated Computer Engineering Division of the American Systems Corporation.

Addelston emphasized that CMMI is about showing that an organization has met certain goals, not merely about documenting practices.

Going over the 16 Critical Software Practices™, he suggested that some of the titles were cutesey platitudes with no real meaning for software development (design twice, code once), while others were not relevant for all organizations. They seem to have been developed with database development in mind. Altogether, Addelston thought they were “all over the map.” He did not think they would work well with enterprise architecture projects.

While comparing the requirements of CMMI and SPMN, Addelston quoted Barry Boehm, who said “it’s not a requirement if you can’t afford it,” stressing the need to concentrate on what is really a requirement.

In conclusion, Addelston suggested that the 16 Critical Software Practices did not apply globally and that they might better have been called best practices.

Edit - this post has been edited to reflect corrections made by Addelston.

The anonymice on the campaign trail

How professional political operatives secretly control the news you read about the 2008 campaign. Hint: It involves the Drudge Report.

As news events go, the "Bomb Iran" episode was surprisingly typical for the 2008 campaign. It resulted from an anonymous leak, most likely from a rival campaign, rather than the shoe-leather reporting of independent journalists. It was, in the lingo of the campaign trail, an "oppo dump," apparently compiled with the help of one of the vast, secretive propaganda machines housed in each of the major campaigns. In recent months, such invisible releases of information have often dominated the news cycle and have become ubiquitous for reporters covering the candidates. Official e-mails from campaigns regularly arrive in reporter in boxes with subject lines like "n/a," or "not for attribution." Unsigned white papers are delivered with damning facts about opponents' fundraising reports. Information is passed along by senior campaign officials in hushed tones on the telephone, only after the reporter has sworn never to reveal the source.


When are we going to put a halt to this pernicious practice? These aren't whistle blowers coming forward with information concerning serious misconduct. These are trash-talking professional hacks.

First of all, just because you put n/a in the subject in no way obligates a journalist to honor your nasty little game. Don't be part of this. Speak openly or don't speak at all.

Friday, May 11, 2007

New to me local entrepreneurs' blog

Business Growth Network

added to the Tech on the Potomac RSS Reader

Wham! What Vonage’s $58 million surprise means to you

NVTC’s panel discussion on Verizon v Vonage was opened by Barry Goldsmith of Womble, Carlyle, Sandridge & Rice. He gave a brief overview of the patents in question and what the jury found. As I understand it, the case revolved around patents that allow a VOIP system to translate domain names into telephone numbers. Vonage has the right to appeal the case to the US Supreme Court, but the legal cost will be very steep.

In order to receive a patent, an invention must be judged to be “unique and non-obvious.” Goldsmith said that in the recent KSR case, the court expanded the definition of non-obvious. Goldsmith thought that the KSR decision might strengthen Vonage’s case.

Jim Kohlenberger, of the Voice On the Internet Coalition, spoke on behalf of a group of VOIP and Web 2.0 companies. He began by explaining that from the very beginning of electronic voice communications, there has been patent litigation. He said that what matters to society is the pace of innovation. Currently, there are 2,273 patents related to VOIP. During the last decade patent litigation has doubled. Kohlenberger suggested that rather than patenting inventions, people are inventing patents.

Congress is concerned about the problems with the system, and legislation has been introduced in the House and Senate in an attempt the remedy to situation. Kohlenberger said that according to a study by MiCRA, if the telephone companies are able to use patents to suppress the new companies, the cost to consumers would be a hundred billion dollars. Some countries are already pulling their analogue systems in favor of a fully digital network.

Marco Rubin, managing partner at Exoventure Associates, gave the venture capitalists’ view of intellectual property. Rubin explained that venture capital investments are easy to get into and hard to exit. Venture capitalists manage a funnel; they might look at a hundred deals, winnow it down to five, and settle on one.

He described the “venture molecule” as a triangle with a management team in a proven domain at the top, protected technology on one side, and a strategic place within a sizable market at the other side.

According to a survey by the Mid-Atlantic Venture Capital Association, lack of clearly protected technology is the number five reason venture capitalists reject deals. Rubin said that there were two kinds of business models for emerging technology: disruptive service, such as eBay, Skype, and Salesforce, or an intellectual property/technology model, such as Motorola, Cisco, and QUALCOMM. Clearly, the importance of intellectual property is dependent upon the business model.

Rubin then reviewed the common ways intellectual property is used: the ever popular litigation model (sue first, ask questions later), the “value creation” model (where an intellectual property portfolio is used as a strategic tool for licensing and cross licensing arrangements), and the tech transfer model (marry an IP/tech cluster with a proven team and seed capital).

Here, the floor was opened for questions. The first questioner asked if intellectual property really mattered for venture backed companies. Rubin responded that venture firms are not interested in investing in litigation.

The next questioner pointed out that Vonage does not actually make products, so was Verizon going after the manufacturers? Goldsmith replied that the components by themselves do not constitute infringement, but rather the way Vonage put them together.

There were questions about how the suit had affected Vonage’s ability to attract business and the size of their litigation war chest. Since only Vonage would know the answer to such questions, there were no clear answers.

One person asked if we would see more such litigation if Verizon prevails. Kohlenberger said that this question goes to the core of the issue; innovation could be stifled.

Wednesday, May 09, 2007

First rule of PR: don't lie

Wolfowitz Aide Draws Criticism In World Bank Panel's Report

WASHINGTON -- World Bank President Paul Wolfowitz's top communications aide, Kevin Kellems, is singled out for criticism in a draft report prepared by a World Bank board committee investigating whether Mr. Wolfowitz used his position to secure generous compensation for his girlfriend.

Mr. Kellems, a communications strategist who was a part of Mr. Wolfowitz's inner circle from his arrival at the World Bank in 2005, was quoted in a newspaper article stating that "all arrangements" concerning Mr. Wolfowitz's companion "were made at the direction of the bank's board of directors."

Especially don't lie to your organization's board of directors.

Reminder, please take the Blogads survey

Please take my blog reader survey!

Tuesday, May 08, 2007

The federal shield law, a bad idea whose time has gone

The First Amendment

Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances.

Freedom of the press is not a privilege meted out to a specially ordained priesthood; it is the inalienable right of every American. It belongs to the reporter, PR professional, and reader alike without distinction. The entire debate over the definition of a journalist ignores this not unimportant fact.

Micro Persuasion informs us that there is attempt to revive the proposed federal shield law:

A section of the proposed Free Flow of Information Act advocates that certain bloggers receive a key legal protection that is currently reserved for journalists.


How much damage are we going to permit the anonymice to inflict upon us before we call a halt to this pernicious practice? Almost all anonymous sources are either hype merchants or character assassins. The exceptions to that are either frauds or fabricators.

Upon rare occasions, anonymous sources have altruistic and patriotic motives. But as Daniel Ellsberg and Russell Tice could tell you, reporters can promise to protect your identity, they cannot prevent you being exposed through other means.

If we were really interested in promoting the free flow of information and protecting the public interest, we would pass laws protecting whistle blowers, not journalists.

The coming debate over federal contracting

The Spy Who Billed Me

The timing of the news cycle was brilliant. The media was in the final stages of gearing up for the year's biggest spy non-event: the publication of Tenet's CYA memoir, a tome destined to soon become doorstops throughout the nation. At that juncture the office of the Director of National Intelligence chose to announce that the year-long study on the use of industrial contractors by the intelligence community was not going to be released. The number and use of industrial contractors was suddenly a matter of national security.


The debate over the use of contractors can be delayed, but not blocked. My advice to contractors is to make change your friend rather than your enemy.

Monday, May 07, 2007

Tornado alley

Midwestern United States regional imagery, 2007.05.07 at 1145Z. Centerpoint Latitude: 37:30:18N Longitude: 97:01:48W.

Midwestern United States regional imagery, 2007.05.07 at 1145Z. Centerpoint Latitude: 37:30:18N Longitude: 97:01:48W.

Email discussion lists, the neglected part of online relations

The Washington Post has an illuminating article about email discussion lists. This is something we don’t talk about very much in PR blogosphere, even though many more people use discussion lists than blogs.

There are two ways companies should use email discussion lists. First, companies should monitor discussion lists for both praise and criticism. Discussion lists can be a early warning sign for product defects and/or consumer dissatisfaction. They can also teach companies how consumers use their products and why and when they get recommendations.

The second way companies can use discussion lists is to encourage their customers and partners to participate in such lists by posting links from their corporate sites. This will increase the possibility of positive mentions.

Saturday, May 05, 2007

Talking about XML standards

This post by Loosely Couple Thinking, informing us that the work of the OASIS WS-BPEL Technical Committee is done, reminded me of this old post by Tim Bray:

To wit: Don’t use WS-* unless you need to interoperate with existing WS-* deployments, in particular Microsoft WCF, which is the twenty-first century version of DCOM: the Windows network API they’d like you to program to.

So, no, I don’t want to tear anything down, but I also don’t want to just get along: I want to start building developer tooling around REST, or what Greg Papadopoulos calls RSWS: “Real Simple Web Services”. I think work to date on WS-* represents a sunk investment; use it when you have to (we at Sun are shipping the tooling to let Javaland talk to WCF) but not as the basis for anything new. Because the design of WS-* just has too many problems to be suitable for enterprise use, in the general case.

You would have to know more about programming than I do to judge the merits of the discussion; but I would be interested in hearing from my programmer readers.

Friday, May 04, 2007

The effective use of flash technology

This flash presentation, Does what happens in the Facebook stay in the Facebook?, demonstrates just how powerful it can be when used properly.

mordaxus has some very insightful and entertaining commentary on this video.

The public relations of patent litigation

This morning I attended NVTC’s fascinating panel discussion on Verizon vs Vonage. John Kohlenberger of the Voice On the Net coalition had the two full page advertisements Vonage had placed, one in the New York Times, and one in the Wall Street Journal.

Why those papers? All the decision makers they need to influence: Congress, the White House, the Supreme Court, the FCC, FTC, USPTO, etc., are all located in greater Washington. Surely a full page advertisement in the Washington Post would have been more to the purpose.

Why confine your advertising to traditional media? VON’s most likely allies are on the Web. Why not use Blogads?

Thursday, May 03, 2007

Who reads Presto Vivace Blog?

Please take my blog reader survey!

The influence of Potomac Tech Culture

In the course of his presentation at last night’s DC SPIN, Jonathan Addelston joked about how CMM was a sort of Cargo Cult for corporate management. He mimicked how CEO’s talk to each other, “Are you at level three? The new RFP requires level three to bid.”

It’s an entertaining image, but it is also suggestive of the way Greater Washington, DC influences tech. The federal government’s demand for quality, and some demonstration of ability has a ripple effect across the industry.

Special Presto Vivace Blog online poll

Digg, AACS, and the question of online communities

Digg in tough spot with DMCA debacle

But the story was different at Digg. Its user base, notoriously opinionated and used to a community-run atmosphere with very little editorial control, revolted. "The Digg community is one that loves to have their voice heard, and this has been something that struck a chord with them," Rose said.

Members rebelled against what they saw as unnecessary censorship, flooding the site with submissions and comments containing the cracked key to the point where not a single one of Digg's top-ranked technology stories didn't pertain to the issue. And it reached beyond Digg, too. The HD DVD key made appearances in numerous blog and forum posts, Twitter messages and Photoshopped images all over the Internet.

In a blog post Tuesday night, Rose bowed to his site's readers. "After seeing hundreds of stories and reading thousands of comments, you've made it clear," he wrote. "You'd rather see Digg go down fighting than bow down to a bigger company...effective immediately we won't delete stories or comments containing the code and will deal with whatever the consequences might be." Rose even stressed his solidarity with the membership by posting the key in the title of his post.



I think John Cass put it very well in yesterday's comments:

Suspend the account of the people who post the stories. Digg could be sued, and the people who Digg bomb are not thinking about what could happen to Digg. It shows a lack of consideration on the people who bombed Digg. If people don't like what AACS is doing they can build their own site and get sued by AACS. People should respect the rules of website they are posting on. I delete posts all the time because people spam me with sales messages, and will even ban people if they persist.


If we don't want to live in a society goverened by online bullies we need to shut down this sort of thing.

Edit -
Fred von Lohmann of EEF has a good essay on the law at issue here.

Edit ii-
John Cass has second thoughts.

Bad news for journalists is bad news for PR

Online Public Relations Thoughts

With a continued decline in newspaper and magazine circulation, it is clear that the industry has a whole hasn't found a formula that works.

As PR practitioners, we should be concerned. We still rely on the media to get messages out and to vet impartially statements made on behalf of clients. Although the reliance isn't as strong as it once was, PR would suffer if publishers begin to disappear.

New to me local tech blog

MGilly's QA Blog

Wednesday, May 02, 2007

New to me legal tech blog


Dr. Identity (Identity Theft Prevention)
, Identity theft news, tips, tricks, and resources from a leading expert in ID theft.

NovaJUG in Government Computer News

Via the NovaJUG discussion list I see that Joab Jackson covered the last meeting -

Are you an experienced Java programmer who appreciates the hearty support of Java platforms and yet is envious of how quickly new languages such as Ruby can be used to build Web applications?

Now you can have the best of both worlds with an emerging language called Groovy, according to a presentation given last week at the Northern Virginia Java Users Group.
Jackson writes far more succinctly than your humble servant and gets the news in fast. But I seriously doubt this article would have been written had I not been blogging these meetings for the past three years. Blogging is redefining what constitutes news.

Workshop on Offensive Technologies

WOOT '07 Call for Papers

First USENIX Workshop on Offensive Technologies (WOOT '07)
August 6, 2007
Boston, MA, USA

Sponsored by USENIX, the Advanced Computing Systems Association

WOOT '07 will be co-located with the 16th USENIX Security Symposium (Security '07), which will take place August 6–10, 2007.

Important Dates
Submissions due: June 7, 2007, 11:59 p.m. PDT

Via Emergent Chaos.

Technically it is known as wiring the bid

Corps asked to explain pump contract

NEW ORLEANS - When the Army Corps of Engineers solicited bids for drainage pumps for New Orleans, it copied the specifications — typos and all — from the catalog of the manufacturer that ultimately won the $32 million contract, a review of documents by The Associated Press found.

Responding to the electronic mob

HD-DVD Processing Key Ignites Digg Firestorm

As I write this, Digg has gone more than a little crazy. It started when users dugg a story on the AACS processing key that allows decryption of all HD-DVD movies published before April 23rd. Digg, apparently along with a number of other Web sites, received a request from the AACS copyright holders to take down their references to that story. They complied.

But on today's socially filtered Web, that didn't go over so well. Digg users responded by creating and digging an avalanche of stories including the processing key, including everything from silly images to Onion-style news reports that just happen to mention this valuable little bit of hex. (Right now, I think you have to go six pages deep to find a story that's NOT about the processing key.)

Well, after hours of digg-bombing, Digg has capitulated: As Kevin Rose mentions on the company blog, Digg will allow stories on the processing key to run.


I must be missing something here, because it seems to me that AACS was well within their rights, even if the information had already been made public. It is disheartening to witness how quickly an online community can degenerate into an electronic mob. What do you do if your client is on the receiving end of this sort of swarm?

E-Discovery Roundtable

John Mancini has a link to a podcast of the roundtable discussion at the last AIIM show.

Introducing Tech Dispenser

Computerworld’s technology blog network and news aggregator powered by the “Human Algorithm”.

TechDispenser.com is different from the bot-powered landscape of news aggregators, because a real-life editor filters through our growing network of technology blogs and personally categorizes, tags and prioritizes every piece of content on the site.

This means you spend less of your time filtering through mountains of news, blogs and information and get straight to what’s important in technology now.


I'll be interested to see how this goes.

Tuesday, May 01, 2007

Understanding NewsCorp

Rupert Murdoch: The Untold Story Of The World's Greatest Media Wizard
by Neil Chenoweth

New to me technology blog

Thus Prate the IT Pundit, Insight or Fatuity, Josh Chalifour Minding Information Technology & F/LOSS

The problem with AT&T email

Paul Graham

Please don't email me if you use worldnet.att.net, roadrunner, or comcast. Their incompetent anti-spam blacklists block the whole subnet including our mail server's IP address. So if I reply to you, the reply will bounce. Tip: switch to Gmail; your life will get better in a lot more ways than smarter spam filtering.


I've had three complaints this week from people who were unable to email to my AT&T address. If you send it to marshall at prestoviace dot biz, it will get to me.

I have reported this problem to AT&T and have received their mail bot in response. Obviously I will have to look into another ISP provider. Sigh.

Monday, April 30, 2007

Help for Virginia Tech

Northern Virginia Technology Council has set up a site for charities.

Coming attractions

DC SPIN, May 2

Battle of the Framework All Stars CMMI for Software vs. SPMN 16 Critical Software Practices



NVTC May, 4, Breakfast

New Media Technologies and Tech Emergence
Wham! What Vonage's $58 Million Surprise Means to YOU



NCC AIIM, May 10, Breakfast

What Does the Future Hold for ECM? Speaker: Russ Stalters, Chief Technology Officer, Applied Information Sciences, Inc.


IPRA, May 10, Luncheon

IPRA's May 2007 Luncheon: PR Practice Spring Tune-up: Everything You Need to Know to Keep Your Business Humming

Koninginnedag

WereldExpat magazine: Koninginnedagspecial

Ter ere van Koninginnedag heeft WereldExpat een speciale uitgave van zijn nieuwsbrief gemaakt. www.wereldexpat.nl is een website van de Wereldomroep. Het wordt gemaakt voor en door Nederlanders die voor korte of langere tijd in het buitenland wonen.

Los Angeles is a long way from Washington, DC

The Economics of Social Media Apparently Doesn't Include Public Policy

--But, my biggest take-away was the fact that in a full-day of chatter about social media, the only policy related conversation was a bit of back and forth with Google's lead content industry liaison. No mention of the many laws seeking to impinge social networking sites. No talk about new copyright rules. No chatter about social regulation of video. This is not a criticism. Just an observation. It shows that the lure of deals still overwhelms consideration of rules that might impact business models in the future.


I don't think there is much I could add to that.

New to me local tech blog

Justin Burtch

Edit-
Now added to the Tech on the Potomac RSS Reader.

Sunday, April 29, 2007

Presto Vivace, blog of fire?

Goodness Gracious, Great Blogs of Fire

Also notable is Alice Marshall’s long-standing Presto Vivace blog. I like her short vignette style.

Friday, April 27, 2007

The other Alice Marshall

There is an Alice Marshall Public Relations which appears to be a New York based firm catering to travel industry PR; as opposed to Alice Marshall of Presto Vivace, not to be confused with several other Alice Marshalls gracing Google results.

When lawsuits are good PR

Lawsuit Seeks to Identify Harvesters of E-Mail Addresses

A company representing Internet users in more than 100 countries filed a federal lawsuit yesterday seeking the identities of people responsible for collecting millions of e-mail addresses on behalf of spammers.

The lawsuit, filed in U.S. District Court in Alexandria, was filed on behalf of Project Honey Pot, a service of Unspam Technologies, a Utah firm that consults with companies and government agencies.

Well done Unspam Technologies.

When you don’t know the cause of a crisis

The honey bees are disappearing, and we don’t know why. Jim Horton has an excellent post about the inevitable finger pointing that goes on under such circumstances.

Everyone has an interest in learning the truth. The best defense in such a situation is a thorough inquiry that leads to the truth.

Maybe Second Life isn't hype after all

My second post at Ning.

Thursday, April 26, 2007

del.icio.us approach to content management

I use my del.icio.us tags as a clip file. At first I just tagged the stories I placed for clients. Then I tagged the articles I have written.

I soon worked out that del.icio.us works as a great clip file. I often come across stories that interest me, that I want to go back and read at a later time. Tagging works great in those situations. There are also story lines I want to track, del.icio.us is ideal for that purpose. It’s great, no paper, no filing system other than the tags, and makes it easy to forward a whole group of stories with one URL.

Searching for community

Greg Miller, president of Marketcom PR, has a brilliant piece in today’s Bulldog Reporter:

Google's search engine technology has so radically changed the practice of public relations that it may be time to change PR's name entirely. Why? PR is built on the assumption that companies, institutions and politicians could not only manage, but actually mold, the perceptions of all of their key audiences—or "publics," as the earliest PR practitioners of a century ago called them.

Google has upset the PR paradigm. It's much harder to control information. It's much harder to get out ahead of bad news. And every piece of public information about your company—the good, the bad, the ugly—lives on the Web more or less forever.


This illustrates the importance of building community around your company. Blogs and wikis are peculiarly suited for this task.

A company blog is good. Dozens of employee blogs are even better; because each blog will attract its own audience, and working together will build a whole that is greater than the sum of its parts.

Each employee blog, speaking to its own audience, and linking to your partner’s blogs, will build a cohesive community for that particular line of business. Collectively these blogs will build not just a major presence on search engines, but far more important, a community of individuals, investors, partners, suppliers, customers, and prospects, who will have a psychological stake in your company’s success.

In the event of bad news you can send your company’s release to this community, secure in the knowledge that they will at least take a look at it and give you the benefit of the doubt. In the event of a hatched job this community will be a formidable ally.

Blogosphere can be PR’s friend, it we will make it so.

Wednesday, April 25, 2007

The coming debate over federal contracting

Hillary Clinton Says She Would Cut 500,000 Federal Contractors

Sen. Clinton says such a move would save the federal government between $10 billion and $18 billion per year.


By the time a politician uses your industry as a political whipping boy, you are already in serious trouble. The federal contracting community has been far too complacent about the growing controversies.

It is important that contractors make a collective effort to acknowledge the legitimate concerns the public has about contracting. Blogs are part of the answer. Corporate blogs offer the possibility of an interactive conversation, corporate representatives can directly respond to questions members of the public have.

We are going to be seeing more of this as congressional hearings progress and the Presidential election heats up. Now is the time to respond.

RSS Explained

Someone finally had to do it. Find a way to explain RSS that maybe, just maybe, everyone can understand.

Yet another example of the use of video to explain a concept. This is going to get more common.

Monday, April 23, 2007

Responding to negative posts

If a blogger posts something negative about your company, don’t ask them to take down the post. It does not work that way.

If their post is factually incorrect, ask for a correction. If it is a matter of opinion, there isn’t much you can do about the post itself.

The best thing to do in such situation is to bury it with positive coverage. Pick out a positive story about your company that would appeal to bloggers (this means you will have to read the blogs relevant to your industry). Pitch the story until you have a few blogs writing about it. Then hype those blog posts around blogosphere, so your friendly bloggers will have some inbound links for their efforts. In this way you can insure search results will be positive for your client.

Technology is bought by committee

IT products and services are typically bought by committee. Your initial sales presentation will usually be made to a group that includes middle management, technical staff, and an end user representative. While top management usually does not attend the presentation, top management’s support is necessary to close the deal. Successful marketing communications must address all these groups.

That is why new media are so well suited to IT marketing. Company blogs offer an opportunity not just to talk to your customers, but, more to the purpose, they offer your customers the opportunity to talk to you. It is precisely the interactive quality of new media that makes it so valuable. Customers and prospects who post comments on company blogs are engaged, and that is critical to building a relationship.

Employee blogs are powerful, because they offer customers and prospects a chance to communicate directly with the individual in the company they need to speak with. Software developers can receive direct feedback. That is why it is best to have many different employee blogs, as this will reinforce the view that your company is a collection of individuals who are committed to the products and services that your company provides.

GSA Request for Information Sharing Capabilities

D -- Sources Sought for Information Sharing Capabilities

The General Services Administration is conducting a sources sought market survey in accordance with FAR, Part 10. This notice neither constitutes an Invitation for Bids (IFB) or a Request for Proposal (RFP), nor does it restrict the Government to an ultimate acquisition approach. All businesses that are interested in possibly submitting a proposal if requested in the future may respond to this sources sought notice no later than the closing date of the announcement. If the responsible business has a GSA schedule please include the schedule number in their responses.

The General Services Administration (GSA) is looking for sources that can enhance GSA's information sharing capabilities. These information sharing capabilities include the following:

1. Formal languages such as Resource Description Framework(RDF), Web Ontology Language (OWL), Knowledge Interchange Format (KIF), Common Logic (CL) and Metaslang
2. Use of open source rules engines, reasoners and theorem provers.
3. Application of logics to practical problems in information sharing including description logic and first order logic.
4. Methods and approaches in knowledge representation, semantic integration, information flow, formal concept analysis, category theory and the semantic web.

Respondents should provide contact information and a brief description on the following web site http://www.osera.gov/web/guest/isp as "Interested Parties."

Reuters NewsScope

All The News A Machine Can Use

Called Reuters NewsScope, the product comes in two flavors: real time and archived. The real-time newswire lets subscribers scan live feeds from Reuters' global news coverage, monitoring for events that affect companies they're trading in. The archive lets the machines make sense of that information: When the tsunami devastated Southeast Asia in December 2004, for instance, here's how stocks X, Y, and Z moved.

"There's already an immense amount of content that explains price movements such as a stock split," explains Kirsti Suutari, global business manager for algorithmic trading at Reuters' enterprise trading division. "What's more difficult to do, on a machine-only basis, is to correlate price movements to something like Hurricane Katrina."


This is going to have a huge impact on the public relations industry, most particularly investor relations.

Sunday, April 22, 2007

Attorney General Gonzales congressional melt down

Potomac Flacks has a good analysis. My favorite part:

When the emails comes out, so will the truth - Once you have to start handing over emails, there is blood in the water.


I also like this comment at Slashdot:

Take the US attorney firing. I'm not a lawyer, but even I know enough never to tell an easily refuted lie when you can get by with a uselessly vague truth. I'd have been saying things like "It was time for new blood." or "David Iglesias did a fine job, but a shakeup will keep everybody on their toes, and Larry Gomez deserves his chance to show us what he can do."


Edit-
Very funny analysis form Colin McEnroe:
Some answers are so bad as to resist analysis. If I ask you what 9 times 7 is and you say "rhubarb," I'm no longer in a position to correct your math.

Saturday, April 21, 2007

Friday, April 20, 2007

Talking about Twitter

My first post at Ning

Federal health agency embraces blogging

Agencies face the challenge of balancing the old and new ways of communicating with the public

One federal blogger is Jay Bernhardt, director of CDC’s National Center for Health Marketing. In his blog, Health Marketing Musings, he wrote that new media will change how health information is produced, exchanged, packaged and consumed.

“For those of us working in governmental health communication and marketing at all levels, a fundamental challenge we all face is how to balance the old with the new,” he said. How true! Isn’t that the challenge for government and for health care?

When the Center for Disease Control embraces blogging you know we have crossed the chasm from early adopter to early mainstream. Blogging is big and going to get bigger. So can we stop listening to Drama Queen Train Wreck blog? (If you missed that last reference, count yourself among the fortunate and file it under the Dept. of Things You Don't Care About.)

Tuesday, April 17, 2007

Responding to the tragedy at Virginia Tech

The University has created a time line of events. This should help with rumor control. Right now campus communications is working under great stress, my heart is with them.

Thursday, April 12, 2007

White House RNC email records management shuffle

I have created a series of del.icio.us tags to track the White House email story.

It’s a great day for evidence recovery

Dan Froomkin, Washington Post:

Countless e-mails to and from many key White House staffers have been deleted -- lost to history and placed out of reach of congressional subpoenas -- due to a brazen violation of internal White House policy that was allowed to continue for more than six years, the White House acknowledged yesterday.


I wouldn’t bet on that. Oliver North thought he had deleted all those emails. He discovered otherwise.

Congressional investigations are going to be very good to the evidence recovery industry. Presto Vivace does not currently have any evidence recovery clients, we wish we did. There are going to be a lot of terrific stories to be told.

Of course the key to attracting and retaining clients in this line of work is keeping your mouth shut. But without talking about your clients there is much that can be said about the science of recovery. This is a moment for journalists who report on litigation support, evidence recovery, and records management to come into their own.

Wednesday, April 11, 2007

Spin doctors gone wild!

From an article about the reporter who cracked 'AttorneyGate' scandal -

McClatchy's D.C. bureau chief, John Walcott, recalls a Justice Department official telling Taylor that she simply "had" to use certain information he had given her for a story.

It takes a very special hubris to tell a reporter they have to use your information. Pride goeth before fall.

Monday, April 09, 2007

PR social media

Headlines from PR weblogs

Crispy PR News

Spin Thicket

Online PR Ning

A better business model for the recording industry

An Announcement From Apple and EMI Goes Far Beyond DRM-Free Downloads

A week ago, EMI and Apple set the digital-music world buzzing with news from London. No, the Beatles weren't coming to iTunes just yet. Rather, EMI had broken ranks with the rest of the major labels and decided to offer its catalog to music retailers without digital-rights-management software that restricts consumers' ability to copy files and transfer them between devices.

That was the biggest headline of the day, but not the only news. The DRM-free songs would be ripped at a higher bit rate, giving them improved sound quality. They would cost more -- $1.29 per song, though albums would cost the same in both formats. And lower-quality, 99-cent DRM-protected songs weren't being phased out, just making room for the new offerings. ...

... First and most obviously, a major label is finally treating its customers like customers, instead of regarding them as likely shoplifters who should be given as few rights as possible.

Friday, April 06, 2007

Aria from J.S. Bach's St. John Passion BWV 245

Erwäge wie sein blutgefärbter Rücken

Why jounalism matters, Khamail Khalaf

Radio Free Iraq Reporter Found Dead In Baghdad

Five most common errors in corporate web site design

1.) Inappropriate use of flash on the home page.

2.) High bandwidth/slow download. It is particularly important that the home page download quickly.

3.) Poor navigation and search technology. If consumers are using Google to search your website rather than your search engine, you need to redesign your site.

4.) Font that is too small and poor print/contrast ratio. White space is your friend, so are large fonts. Sans serif seems to work better on the web.

5.) Use of PDF for your press releases. Why make an extra step to read your news? Press releases should be in HTML with the contact information at the top. If you are announcing a partnership, you might want to hyperlink to your partner’s site.

John Horton has a terrific paper on how to use AJAX technology to create a more dynamic and informative website.

You might also ask your web team if they are familiar with Section 508 requirements. Only federal sites are mandated to meet Section 508 requirements, but it is very good PR to make your site accessible.

More information on common problems with web design.

Best Practices in Online Media Relations: Utilizing Internet Newsrooms and RSS to deliver on Strategic Communications Objectives

Microsoft criticized for Open XML petition

An online petition posted by Microsoft to fast-track the standardization of its Office Open XML document format masks the company's concern over the procedure, according to a leading open-source advocate.

The petition, which was uploaded to Microsoft's U.K. site on March 29, asks businesses to show their support for the Open XML format being fast-tracked through the standardization process at the International Organization for Standardization (ISO). The format is integral to Office 2007, but Microsoft is pushing it as an international open standard for documents, spreadsheets and presentations.

"We already have an international standard, the OpenDocument format, and governments are increasingly adopting it," said Taylor on Thursday. "Having a second standard is utterly unnecessary."

Shorter Microsoft - we support open standards; it just has to be our standard. I don't see how they are going to make this stick.

This is another illustration of the importance of standards negotiations.

Thursday, April 05, 2007

Join the fun at Spin Thicket

Scott Bardell tells us that many of you are reading Spin Thicket. It's very entertaining, join the fun.

Tuesday, April 03, 2007

Five low cost things you can do to generate publicity for your company

1.) Encourage your employees to blog. This creates an instant presence on the Internet, and humanizes your company. It gives prospects a chance to “window shop” your company before they contact you.

2.) Encourage your employees to participate in user groups and professional societies. This will give your company a reputation for thought leadership. It will also put your employees in a position to influence the seminars, conferences, and trade shows for your industry.

3.) Encourage your customers to present at your industry’s trades shows, seminars, and conferences. Who do you think is more persuasive, you explaining your product or service, or your customer explaining how your product or service solved their problem?

4.) Solicit the opportunity to present to local user groups or professional societies. Conferences and seminars are great, but often attendees find the whole experience exhausting, and all the presentations blur together. Presenting to a local chapter lets you have the stage to yourself. Most of these organizations are run by volunteers and are always looking for speakers. Just make sure that your presentation is educational and relevant, nobody wants to sit through your sales pitch.

5.) Nominate your customer for “Best of” awards. Most trade magazines have annual “Best of” features. Resist the temptation to nominate yourself, nominate your customer instead. It will cement your relationship with that customer and create a halo effect for your product and/or service.

See my article Do-It-Yourself Public Relations for Technology Companies for more ideas.

The other guy has a good idea

Sometimes you get an email pitch so good, you wonder why you didn't think of it first.

Monday, April 02, 2007

Joining in on social networking

I've joined Ning. I look forward to chatting with the dozens of flacks that visit the site on an almost monthly basis. I was going to use an avatar for my photo, but am not clear as to how to upload it.

Waxman hearings miscellany

FCW’s Buzz of the Week seems to have missed the point:

And the January lunch, although almost undeniably inappropriate, was not planned or approved by Doan and came months after one election and years before another.


If you think of Washington, DC as an ocean, then you must understand that the great political storms blow across the surface, while the civil service, their contractors, and the press which covers them, inhabit the abyssal sea, far below the storm.

If you want to use federal contracts to make politicians in marginal districts look good, you have to plan months in advance. You have to know which contractors are located in which districts, and of those, which have the best connections to the politicians in question. In order to have contracts in place to puff vulnerable politicians in time to affect the election, you have to plan months in advance. The same publication which has a detailed understanding of software life-cycle management, and why advanced planning is essential to good IT management, seems to have failed to understand why a political briefing for the GSA had to be held in January 2006 if it was to use government contracting to affect the 2008 election. It is simply impossible to come up with any other reason for such a meeting.

Matthew Weigelt has a good summary of the day’s proceedings, my favorite quote - “These meetings grew out of a recognized need to do team-building with GSA’s noncareer employees,” Doan said. As one of the committee members asked, what sort of team were you building?

G. Martin Wagner has a good article explaining why all this matters, highly recommended for those not familiar with federal contracting. Even if you never intend to sell to the federal government, this affects you as a citizen.

Coming soon: IPv6 applications

William Jackson, Government Computer News

Vendors and evangelists at the U.S. IPv6 Summit in Reston, Va., are beating the drums for the seamless, always-on ubiquitous network serving up device-agnostic services and applications promised by the new generation of Internet protocols. They gave talks citing the usual uses for these networks, from programmable refrigerators to digitally connected network-centric warfighters.

What were largely missing in the presentations were the tools and applications to use the brand-new IPv6 networks being set up by military and civilian agencies.


Sounds like an opportunity.

Business-oriented semantic search service

ZoomInfo Search Engine Makes Business Information Free

With $12 million in sales last year and some 1600 corporate clients -- including Google, Yahoo, Microsoft, Oracle, PepsiCo and about 100 of the Fortune 500 -- business information company ZoomInfo has decided to provide free access to most of what it had been charging for.

On Monday, ZoomInfo.com plans to offer a newly improved business-oriented semantic search service, tailored for finding information about companies and their employees, to any Internet user under an advertisement-supported model.

"We believe that this is disruptive to the business information world," said Russell Glass, VP of products and marketing for ZoomInfo.


Disruptive is putting it mildly.

Intelligence and National Security Alliance

Secretive INSA Includes Intelligence Contractors, Academics, Spies

The group, a nonprofit professional association for members of the intelligence community -- including private contractors, academics and members of U.S. spy agencies -- is largely unknown. That's quite a feat, because its chairman, retired Navy Vice Adm. John M. McConnell, the former head of the National Security Agency, left recently to be sworn in as director of national intelligence, the president's top intelligence adviser. (A new chairman for the professional association is expected to be selected soon.)

There is a group for everyone.