Thursday, August 16, 2007

Mark Amtower's next book

Mark Amtower's next book will be Why Epiphanies Never Occur to Couch Potatoes. Check out the cartoon, which captures Amtower's personality perfectly.

Mark was kind enough to send an advance copy, which I will be reviewing as soon as I have a chance. It is written in his lively style that has made him such a star in the marketing world.

The book has a blog which has been added to the Tech on the Potomac RSS reader.

More Amtower sites:

Federal Direct

Government Marketing Best Practices

Government Express

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