BANGALORE, India -- Most Indians have never heard of Fairfax County. Prasad Tagat aims to change that.
Calling himself a "brand ambassador" for Fairfax County, Tagat is in charge of luring technology companies from here -- India -- to there -- Northern Virginia. Hired in 2004, Tagat attends breakfast meetings and networking luncheons throughout India armed with glossy brochures and folders provided by the county. He recites statistics about the Fairfax school system and the number of Hindu temples in the county.
At a time when many U.S. workers worry about American jobs and companies relocating to India, Tagat's goal is simple and paradoxical: to woo Indian entrepreneurs ready to open U.S. offices to Fairfax.
It's a different world.