Wednesday, October 13, 2004

Acronyms do our industry a disservice

Jennifer deJong says, Move over, SOA. The new buzzword is COA.

Like SOA, COA conceptualizes software as assets, or services, that can be reused in multiple applications.

Do you know what this means? Neither does Technoflak. It is enough to give one vertigo. Acronyms confuse prospects, lose sales and are the leading cause of PowerPoint poisoning. Technoflak founded Presto Vivace to liberate our industry from the grip of acronyms.

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