Network centric relationships

Jim Hortan has graciously posted another one of his always informative articles. He argues, persuasively I think, that future commerce will be dominated by network centric relationships. He uses grocery stores as the example.

This is clearly the wave of the future, but we have to figure out how to protect privacy. I understand why my grocer needs to know whether he sell bananas with ice cream or cereal, but I don’t see why he needs to know whether I put bananas on my cereal.