Thursday, January 22, 2009

Attention editors, publishers, and news directors

John Cass has some excellent advice on how to use semantic technologies to identify hot stories:

One idea for the newsroom would be to use some of the social media mining tools developed for corporations to determine the stories that are of most interest to a community. The press would use monitoring tools to quickly discover stories that are developing, and what stories are most relevant and important to a community. Relevancy and importance may be measured by off page references, links and comments.

My advice for John Cass: always link the word semantic, so people know what you are talking about.

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