Wednesday, December 14, 2005

Unclear on the concept

Everywhere Christmas is observed marketers try to think of some tie-in for their business. I have no problem with that and would do it too if I could come up with an angle for enterprise computing.

But some things just don't fit. Some marketers should just stay away from holiday tie-ins, such as this one:

Counter Terrorism Training School

Holiday Special!!!

Tactical Shooting Course 3Days $700

(Regular $1,800)

We provide Weapons & Ammunition

(Glock 17, M-4, AK47 & Shotgun)


Happy holidays indeed.

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