technoflak
Retired PR consultant
Contact me here
ammarshall@vivaldi.net
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Monday, March 13, 2006
The endless complications of online PR
Who is the source? Who is the newsmaker? Who is the reporter?
This just keeps getting more complicated.
Note to fellow flacks - scooping reporters on their own stories only works for amateur bloggers. You can only do that to a reporter once.
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