How Jim Cramer should have handled it

After the first night John Stewart made fun of him, Cramer should have drafted a statement to the effect of John Stewart is a professional comedian whose job it is to poke fun at public figures. Last night was my turn, tomorrow night will be someone else’s turn. Then when a journalist contacted his office for a response his assistant could have issued the statement, thus relieving Cramer of making a direct response. Cramer himself should have made no reference to it.

By going on the Today Show, and MSNBC, Cramer set himself up for additional satire.