Tuesday, November 29, 2005

Peter Klaus talks to DC Communicator

Peter Klaus of Fleishman-Hillard’s DC office talks about the seismic shifts in communications we will see in 2006:

1. Disappearing boundaries;

2. Growth of blogs;

3. Growth of RSS;

4. Cause Marketing;

5. Social networking; and,

6. Mobile device screens.


Apparently Fleishman-Hillard just got the memo. These shifts occurred some time ago.

2 comments:

Peter Klaus said...

Hey there, great blog. I stumbled upon it when I was searching and found you picked up the article from the DC communicator. This is Peter Klaus. We at FH, being such a large agency, have an interesting job in that -- even though the trends mentioned have been known for some time (as you note) -- we have to educate many who don't focus on the online environment on a daily basis.

Just wanted to note that that's the spirit in which the piece was assembled -- trying to move the need for as many folks as possible who don't concenrate on the trends like we do everyday.

Keep up the great blog!

Alice said...

Thank you for reading and even more for commenting. I am sure it was a very useful event for those who attended.